Film Poster: Serenity

Media langauge: The two main images are big and bold which can suggest that both the male and female are important characters in the film, the colours are dull which can suggest the seriousness of the film, ,and the images can convey what the filom ia about, the title of the m is made aware of as the white font stands out on a dark background, the central image of the girl can suggest her character to be mysterious and can suggest that her role in the movie will be important, the male character is positioned behind her which could show the power that the female has over him- the brighter lighting used on his face can suggest that he is some sort of hero in the film.

Institution: A film directed byJoss Whedon (2005)

Genre: The genre of the film seems to be action/sci-fi as the colours can connote this. Also what the woman is holding and the image of the rocket can suggest the scientific element that the film holds.

Representation: Represents both male and female genders, which can suggest the eqaulity that both men and females have now in film roles. The fact that the woman is positioned in front of the male can represent women to be more powerful and dominant, and can reflect on how more and more women are able to partake in male roles.

Audience: The audience can be both male and female and will be people who enjoy this type of genre. The actors are not well known which may not appeal a more younger audience. A more educated or sophisticated audience may watch this.

Ideologies and values: From analysing the film poster a value of men and women may be raised, and how they are both seen to be equal.